by Ideyonbe Okpeku
THE BOOK CORPORATION: Copywriting Success shows writers how to set up their own copywriting services business in seven days. Its target market is writers, professional or aspiring, who want to make money from their writing skills. Melanie Rigney, editor of Writer's Digest magazine, estimated that ten per cent of the US population aspire to write. From the book's Introduction: Want to make REAL money writing?
You know you can write. Maybe you're even making money writing. But are you making enough money writing? Or is it just a hobby, costing you more in computers, postage and paper than you're earning? According to writers' organizations, 95 per cent of writers never make enough money to quit their day job. What about the top five per cent of writers --- they're making big money, right? A small proportion of the top five per cent sure are. They're the headliners --- brand name writers like Stephen King and Dean Koontz. Journeymen (and women) writers are doing OK too. They're the genre writers, writing romance, mystery and suspense, and non-fiction. Writers in this group spend a lot of time looking over their shoulder. Will their publisher accept their next book? Are they writing enough? (Gotta turn in at least two books this year.) What nasty reviews of their latest book will they find on Amazon.com today? Magazine writers may do well too if they combine magazine writing with writing books.
If you want to make real money from your writing skills, you can. And you can do it easily and quickly, in seven days. How? Start a copywriting services business.
I've been making good money as a copywriter for several years. It's fun, creative and lucrative.
The business writing market is invisible to most writers Most writers are aren't skilled at business, and don't know how business works. They're unaware that businesses hire writers, so they pitch their work to overcrowded markets. Copywriters (business writers) write to meet the communications needs of large and small businesses. The material they write includes marketing communications, proposals, public relations material, and Web site content. If copywriting does register as a potential market, writers don't have any easy, practical guides to help them to access this market. While bookshop shelves are packed with how-to guides to writing novels and magazine articles, the small number of available copywriting books are dry and dull, and make copywriting sound about as much fun as doing your own dentistry. THE BOOK CORPORATION: Writing to Wealth: Copywriting Success aims to correct this. It's aimed at both professional and new writers. At the end of seven days, the enthusiastic new copywriter will have all the information and experience she needs to set up her own copywriting services business and make money. Does the material work? Yes! I've been teaching this material in online and offline classes, and selling it online as an ebook. I'll be including many exercises and samples: sample exercises written by my students, sample ads, sample press releases, templates, and check lists. And because the material is based on my own years of copywriting experience, I'll be including lots of anecdotes and insider information.
ABOUT THE AUTHOR
African-American author Ideyonbe Okpeku has been writing successfully for several years. He writes about business, technology, and creativity. His books include: The Million-Dollar Business, How to create a Successful Niche Software, How to Generate Fast Cash from the Internet in 24 Hours, Cash Building Strategies, Finding Happiness for Maximum Productivity. His hobbies are Reading, Driving, Writing and Thinking. .
(2010, paperback, 84 pages)